3D Interior Visualization: 3 Benefits You Should Know

3D Interior Visualization: 3 Benefits You Should Know

3D Architectural Visualization has played an important role in a variety of fields, for example, property design and construction, interior decoration, building material selection, etc. Imagine that a property company is planning to develop a new block of furnished building. Do you think people will be attracted by its normal floor plan or a clear 3D interior rendering? You will have a definite answer after reading this article.

In the past, people strove to draw on paper to record their ideas when creating a project. To think about the actual effects, they can only stick to the drawings and imagine in their mind. Luckily, as modern technology develops rapidly, a magical method-3D visualization is used widely now. You may think it is complicated and high-cost. Actually, its huge benefits and excellent outcome deserve every user’s praises.


Accurate & Perfect

3D interior visualization is an effective service to create the interior structure and objects that match the expected results more exactly than manual work on paper. Indeed, some experienced architects or designers can draw precise plans for future interior and take beautiful photos of furnished effect. However, it is tough for them to ensure the accuracy of all the details in their drawings. It also seems inevitable to ignore details and have deviations when they imagine the complete space from different view angles.

For professionals, 3D visualization can help show their thoughts by creating accurate models. So they can save more energy and time to adjust details and improve their projects. For developers and construction companies, 3D interior visualization can help them make sure the effect they want. In terms of marketing, they may gain more house buyers by posting perfect renderings on their official websites and various social media platforms.


Unlimited & Unconditional Changes

Another benefit of 3D interior visualization is its powerful support to integrate several pieces of 2D plans into one accurate 3D model. Obviously, there must be changes throughout a project. If your project got the support of this service, the corresponding 3D models and even the final works could be edited at any time until you find the ideal results. You can imagine the process of revising and checking several drawings repeatedly. Your eyes may go on strike firstly. Together with imagining different details changed, your brain may do, too.

Similarly, with 3D interior visualization, people can choose suitable materials and interior objects without excessive trials and economic waste during construction. They can request for several 3D renderings to compare different views. Even they can get a 3D animation to have a more comprehensive view.


Accessible to the Public

Not all the potential clients who want to buy a furnished apartment like to study a complicated drawing. Therefore, an accessible model with perfect rendering tends to catch their attention more easily. With the help of 3D visualization, people can understand the interior structure, decoration, furniture, etc. Based on the visible effect close to reality, professionals can check and adjust their designs without hard imagination; developers and buyers can quickly decide whether the interior style fits their expectations or not; investors can judge if a project is worthy of investment. Many fields many take advantage of such a method to achieve what they want.




With all its practical advantages, 3D interior visualization is increasingly popular with designers, architects, property developers and people in relevant industries. It reduces the difficulty for them to create a wonderful interior project. Of course, their work efficiency and enjoyment will grow accordingly.

Not only can professionals in architecture and construction industry benefit from 3D interior visualization, other people will also enjoy the images/animations produced by that. When you plan to buy a new furnished house, you may get more and more genuine reflection through perfect images to “visit” the actual place. If you are going to produce ads for your company, maybe 3D visualization also helps show the charms of the comfortable workplace.

If you’re thinking about using 3D interior visualization service for your project, do not hesitate to contact our professional 3D interior visualization team for photorealistic 3D visuals!

Announcement: Collection of Conceptual Proposal and In-depth Design for Grand Canal Future Art and Technology Center

Project Background

The Grand Canal Future Art and Technology Center project is located at the former Sinopec refinery site in the middle of Hangzhou Grand Canal New Town, in the core area of the northern part of Hangzhou city, and will build a public cultural center in the northern part of the city together with the Grand Jiang-hang Canal Museum in the south and the Ecological Art Island in the west, injecting sustainable development momentum into the north of the city and driving up the value of the north of the city. The Grand Canal Future Art and Technology Center project is positioned as a public cultural lounge of the city and a gathering place for future industries, with functionalities including the art and technology center, the international creative industry park, the arts and culture creative block, oil refinery park and other functions.

In 2020, six projects, including the Grand Canal Future Art and Technology Center, formed the “Grand Canal World Cultural Heritage Park”, which has be the only project in Zhejiang Province and successfully listed in the National Cultural Park Landmark Program. In order to further accelerate the planning and construction of the National Grand Canal Cultural Park with high quality, the world’s best design teams are invited to participate in the Collection of Conceptual Proposal and In-depth Design for Grand Canal Future Art and Technology Center from August 29, 2022.


Project location map


Planning Structure Plan

Project Overview

Project Title

Collection of Conceptual Proposal and In-depth Design for Grand Canal Future Art and Technology Center.


Scope of Work

The scope of work is divided into study area and design area (see the attached figure for details)

  • Study area: The study area is approximately 176 hectares. The designer needs to fully consider the overall coordination relationship between the Grand Canal Future Art and Technology Center project, the Grand Canal and the surrounding plots.
  • Design area: The design area is GS1002-41 plot, with a total land area of about 17.56 hectares. The designer is required to carry out the integrated design of architecture and landscape, implement functional planning projects and operational visions, build a functionally composite Grand Canal Future Art and Technology Center, and shape an art and cultural landmark architectural cluster representing the style and urban spirit of the core area of the Grand Canal National Park.


Figure of design area and study area


Project Design Conditions

Planning indicator: The nature of the land is park green space compatible with square green space and cultural facilities. The plot covers an area of 17.56 hectares, with a plot ratio of 0.9 (tentative, subject to the final approved urban control regulations). The building density is no more than 28%, the park area is no less than 8 hectares, the density of the open block road network is no less than 15%, and the pier management room is 2400 square meters.


Planning indicator list


Plot location


Project Design Content and Depth

  • Design content: The design content is to complete the overall conceptual plan of the Grand Canal Future Art and Technology Center project and the subsequent deepening of the plan design until the completion and acceptance of various cooperation guidance and technical support work. The bid winner shall provide not less than the following 7 professional service consultation (may be undertaken by the bid winner itself) to ensure the implementation of the plan, specifically: landscape, structure, mechanical and electrical (strong and weak electricity, water supply and drainage, HVAC, vertical traffic), curtain wall, floodlighting professional, logos and signs, and traffic.
  • Design depth: To complete the overall conceptual plan of the project during the collection stage; after winning the bid, to complete the deepening design of the architecture and landscape public space plan based on the clear conceptual plan and the technical guidance until the completion and acceptance of the project.



Eligibility Requirements

  1. Eligibility Requirements for Applicants
  • Domestic applicants are required to have Class A qualification for comprehensive engineering design, Class A qualification for construction industry (architectural engineering) design or Class A qualification for architectural design firms.
  • Overseas applicants are required to have legal business or design license in the country or region where they are located, have engaged in planning and design service business in China, and have similar design experience in domestic projects. Overseas design firms must have branches in China.
  • Participation by consortium with no more than 2 members is allowed in this project. Members of the consortium are not allowed to participate in this collection in any form again. In case of participation by consortium, it is encouraged to form consortium by professional architecture and landscape institutes.

Remarks: Two or more legal persons whose legal representatives are the same person, parent company, wholly-owned subsidiary and its holding company shall not register for the collection at the same time. For legal persons registered in Taiwan, Hong Kong and Macao, please refer to the requirements of overseas applicants.

  1. Experience in the following projects is also required:

Since 2012, the applicant has undertaken the design of landmark public cultural buildings with a building area of not less than 20,000 square meters in Beta- and above cities released by GaWC in 2020.2.2 Since 2012, the applicant has undertaken the design of industrial office parks with a building area of not less than 50,000 square meters in Beta- and above cities released by GaWC in 2020.2.3 Since 2012, the applicant has undertaken the design of large public space landscape with a building area of not less than 30,000 square meters in Beta- and above cities released by GaWC in 2020.Domestic Beta- and above cities include: Hong Kong, Shanghai, Beijing, Guangzhou, Taipei, Shenzhen, Chengdu, Tianjin, Nanjing, Hangzhou, Chongqing, Wuhan, Changsha, Xiamen, Zhengzhou, Shenyang, Xi’an, Dalian and Jinan.



Stage I: Online registration

  • All applicants must scan the following QR code or click the link to fill in the relevant application information before the application deadline of 16:00 on September 7, 2022. After successful registration, you will receive the “Guidance Manual for the Production of Application Documents”, which will be sent by the agency by email. Please check it in time.

QR code: Grand-Canal-Future-Art-and-Technology-Center-international-architectural-design-competition-3d-rendering-visualization-AIMIR

Link: http://p.baominggongju.com/share.html?eid=630886513ed455c9fa7e69f7

  • After successful registration, please submit the application materials in paper form (either by mail or on site). Each applicant shall submit the complete paper materials (either by mail or on site) to Xie Haining (Mobile: 13588039506), Room 1706, F17, West Building, Xiandai Zhiye Building, No. 42, Wenhui Road, Xiacheng District, Hangzhou before Beijing time 16:00 on September 9, 2022, and mark “the full name of the applicant – application materials – Conceptual Proposal and In-depth Design for Grand Canal Future Art and Technology Center” on the outer envelope. The time of delivery by mail shall be subject to signature for receipt.
  • This application is subject to the receipt of paper documents, and no late submission of application materials will be accepted. (Overseas applicants who can’t deliver the application materials within the specified time due to force majeure reasons such as COVID-19 can contact with the agency to discuss the solution separately.)

Stage II: Selection of applicants in two rounds. In the first round, a review panel will be formed by the Organizer to comprehensively evaluate the qualification, experience in similar projects, awards, introduction of chief creators and performance certificates of all the applicants, and the best 10 will be selected. In the second round, the soliciting units will organize the review committee to hear the design ideas and proposals of each unit, and finally select three finalists (three prospective finalists and three alternative candidates (subject to ranking)).

The shortlisted designers are expected to be announced at the end of September 2022, and the invitation and solicitation documents will be issued. The shortlisted designers are required to sign the competition agreement and confidentiality agreement for the “Conceptual Proposal and In-depth Design for Grand Canal Future Art and Technology Center”.

Stage III: Submission and evaluation of outcome documents. The shortlisted applicants shall submit the results within the specified time (about 60 days), and the Organizer will organize the evaluation and determine the ranking of the applicants in the expert evaluation stage.

Stage IV: Finally, the Organizer will set up a selection committee, and the selection committee will determine the final bid winner according to the recommendation of the expert panel and comprehensive analysis.



The prize is a one-time bonus paid to the shortlisted designers. In addition to the bid winner, the other two designers in the shortlisted stage will be awarded with bonus. Among them, the one with the higher expert review score will receive the design fees of RMB 1.8 million (including tax) (about US$260,800), and the other with the lower expert review score will receive the design fees of RMB 1.6 million (including tax) (about US$231,830). The design fees of the bid winner are included in the service consultation contract and will not be paid separately. If the final proposal submitted by the shortlisted designers fails to meet the requirements of the design specification after evaluation, the Organizer may not pay remuneration.


Other Requirements

  1. All correspondence and documents involved in this collection shall be written in Chinese.
  2. Taxes arising from the design fees received by the designer and all costs incurred in the collection process shall be borne by the applicants.
  3. The design achievements submitted shall remain original and shall not infringe the intellectual property rights of any third party, otherwise the consequences arising therefrom shall be borne by the applicant, and the Organizer reserves the right to pursue and claim compensation.



The announcement is published on AIMIR’s website now. If you want to know more following details regarding to this competition, please feel free to contact AIMIR. What’s more, you’re more than welcome to touch base with us if you need architectural visualization.


Announcement: Feilong Lake Conceptual Urban Design International Solicitation

Announcement: Feilong Lake Conceptual Urban Design International Solicitation


Taizhou City’s the Fourteenth Five-Year Plan for National Economic and Social Development and Outline of Long-term Goals for 2035 mentioned: Taizhou will speed up the second urbanization, the construction of provincial open high energy center city. To promote the central city to the development pattern of “integration of three districts and two cities”, and enhance the primacy of the central city as a municipal political, economic, cultural and scientific innovation center, therefore, to speed up the central rise, the development of urban integration is a matter of Taizhou significant global strategy, is also a major proposition throughout the course of the Taizhou urbanization, the future from the “based on the new stage of development, carry out the new development concept and build a new development pattern of high quality to promote urban integration development, as well as creating better city life. Feilong Lake eco-area is the geometric center of Taizhou city, and is also the core of ecological green heart block. The planning area is about 28 square kilometers with rich in ecological resources, such as: mountain-lake-farmland-grass-forest.The feilong Lake area is not only the “green lung”of Taizhou city but also the bonding area of Jiaojiang,-Huangyan-Luqiao districts. It is also the indispensable landscape context during the urbanization process of Taizhou city with unique location advantage and strategic position.

In order to meet the requirements of the high-point positioning of the project, the urban design plan adopts the international solicitation method, which aims to solicit forward-looking, innovative and implementable design solutions from top design institutions at home and abroad.


Organizing units

Organizer: Taizhou natural resources and planning bureau; Zhejiang Luqiao Feilong Investment and Development Co., Ltd; China Eco-City Research Institute Co., Ltd


Design Scope

The design scope of this project is divided into three levels: research scope, conceptual urban design scope and core area deepening design scope.

  • The research scope: Making comprehensive analysis and research on the ecological pattern of urban landscape, the linkage of surrounding functions and landscape features from a wider scope, including surrounding mountains, water systems, urban corridors and important urban functional plates. The scope can be determined by the applicant based on its understanding.
  • Conceptual urban design scope: north to the mountain, south to Nanguan River, east to Fortune Avenue, west to Huangyan, with a total area of about 28 square kilometers.
  • Core area detail design: 14.71 square kilometers.


Figure 1: planning and design scope


Design Goals

  • Build Bonding Area of three districts

Acting as the core of Taizhou’s urban green heart, Feilong Lake Ecological Zone is the “geometric center” of Taizhou’s central urban area. The target of this design is to clarify the role of the Feilong Lake area in the development of the entire Taizhou city as well as the development orientation and strategy of the area based on the study of ecological background of Feilong Lake area,Function linkage with surrounding land, transportation connection, continuation of the urban context, spatial integration and image enhancement. Thus, makes Feilong Lake Ecological Zone a link for the development of the three zones, accelerates the integration of urban areas, and creates an urban living room in the era of Taizhou’s ecological civilization to welcome guests from all over the world.

  • Build Sample of Eco-Smart City

Urban design should rely on the development experience of low-carbon smart cities around the world and plan low-carbon smart new cities with high standards such as “green intelligence, water-city integration, high-quality supporting facilities, high efficiency and convenience, and system innovation”. According to the construction requirements of new urbanization, this design should take full advantage of the high-quality background resources of “mountains, lakes, forests, fields and grasses” in the Feilong Lake area, improving the urban landscape layout, and use the development experience of low-carbon smart cities around the world. In order to carry out the construction of ecological civilization pilot area, widen the transformation channel of green water and green mountains into invaluable assets, establish and improve the value realization mechanism of ecological products, and explore and improve the gross ecosystem product (GEP) accounting with Zhejiang characteristics. The application system will comprehensively create a model for the future construction of Shanshui Ecological Smart City.

  • Build Origin of Innovation Drive

The design has to implement the requirements of “Taizhou Bay Science and Technology Innovation Corridor” and “Development Plan for the Science and Technology Innovation Ecosphere Around Feilong Lake”. Closely follow the keywords of “science and technology innovation, future-driven, people-oriented”, relying on the ecological background and traffic location of Feilong Lake. Advantages, coordinate the layout of scientific and technological innovation infrastructure, and build the ecological circle of science and technology innovation around Feilong Lake into the main position of road and bridge technology innovation, an important part of Taizhou Bay science and technology innovation corridor, and an important node of the scientific and technological innovation community in the Yangtze River Delta, and strive to build a road and bridge-based scientific and technological innovation community. , Facing Taizhou, leading the highland of science and technology innovation in the Yangtze River Delta region.

  • Build Benchmark of Common Prosperity

The design should adhere to the people-centered, build a sustainable development model with five dimensions of “ecology + culture + innovation + wisdom + good governance”, and focus on the four major themes of ecological environment, urban construction, leisure tourism, and livability,creating the new name card of the city, which is “people-city-scenery” integration. Thus, build the benchmark of “High-quality and efficient economy”, “rich and prosperous life”, “spiritual self-confidence and self-improvement”, “environmentally livable and suitable for business” national common prosperity pilot demonstration area.


Design content

The design content is divided into three parts: conceptual urban design, core area urban design and special research.


A. Conceptual Urban Design

  • General Target Position

Systematically analyze and evaluate the overall urban planning, development strategy planning and other upper-level plans, combined with the overall national land and space planning (2020-2035) in preparation, and propose the functional orientation and development goals of the Feilong Lake area. In the formulation of positioning and goals, it is necessary to fully consider the role of Feilong Lake area in the overall development of Taizhou city, and coordinate the functional linkage with the surrounding areas.

  • Ecological Environment Protection

From the perspective of regional ecological pattern protection, combined with the current water network system, to focus on constructing the great ecological spatial pattern of mountains and waters in the Feilong Lake area. Combined with the sorting out of the ecological patches of the site, to construct the overall ecological security pattern of Feilong Lake area, to clarify the flood control and drainage system and vertical requirements of the site in Feilong Lake area, to anchor the ecological floor, and build a “resilient and safe” ecologically friendly urban and rural space. Using advanced ecological construction concepts and practical ecological governance technologies to come out with methods for ecological protection and quality improvement.

  • Industrial Development Guidance

Guided by building a “future city benchmark”, centering on the development concepts of “innovation +”, “wisdom +” and “green +”, referring to the industrial development experience of the same type of lake area in domestic and overseas, estimating the future industrial development trend, and formulating the industry of Feilong Lake area Development goals, to clarify the types of leading industries, and put forward government support policy recommendations. In addition, it is necessary to properly handle the relationship between “industry” and “environment”, paying attention to the coordinated development of industrial functions and landscape environment, cultivating an industrial system in which the innovation chain and industrial chain advance together, and create “landscape charm”, “exquisite style” and “modern” The future industrial scene that resonates with the wind.

  • Land Layout Optimization

On the basis of fully connecting relevant plans, according to the target positioning, combined with characteristic resources and industrial layout, the general idea of land use layout optimization in Feilong Lake area is put forward, the key points of land use layout optimization are summarized, and the areas that need to be adjusted are identified to guide the next step. ed.

  • Comprehensive Traffic Planning

On the basis of fully analyzing the existing planning and regional positioning, the current situation of the area and the planned road traffic are sorted out, and the development goals and overall strategies of urban comprehensive traffic are proposed. Focusing on building a comprehensive transportation system that is low-carbon, green, efficient and accessible, with diverse features and smart empowerment. Improving the traffic travel structure and put forward the index control requirements for green traffic. Building a quick connection with the S1 line of the urban railroad to improve traffic accessibility. Within the Feilong Lake area, the characteristics of the site should be combined to create a characteristic slow traffic system that echoes the mountains and rivers throughout the whole area, combined with the space around the lake and the current water system to create an urban greenway, combined with water traffic to build a blue way system, combined with surrounding mountain trails to form the peak scenic road, and finally formed a slow traffic system of “three roads fusion”, and proposed a plan for the section setting of the road.

  • Open Space Organization

Making full use of the large open space pattern of the site behind the mountain and the lake, and combine the layout of main public facilities to build a complete open space system, and clarify the location, scope and function of important open spaces such as squares, streets, park green spaces, and waterfront spaces. Through the revival of waterfront space, characteristic public spaces such as waterfront neighborhoods, waterfront markets, and waterfront nodes will be created, and organically integrated into a large public open space system.

  • Overall City Form

The overall form of the city follows the general principle of “small and medium scale, low height, and medium density”, creating a soothing, open and harmonious spatial form as a whole, forming a great integration of the city and the landscape. The design should focus on controlling the building height, volume, style and interface continuity around the lake, and properly handle the relationship between development and construction, and the ecological background. Comprehensively determining the zoning guidance of the urban style, and putting forward control requirements for the volume, style, and color of the building, to form an integrated and distinctive urban style. At the same time, it is necessary to put forward control requirements for important areas, important interfaces, the height relationship of landmark buildings, and landscape viewing corridors.

  • Underground Space

Comprehensive consideration should be given to the comprehensive utilization of underground space, emphasizing unified planning, unified development, hierarchical utilization, and interconnection between the ground and underground. The design should strengthen the comprehensive research on underground space and promote the intensive and economical use of space resources. It is necessary to coordinate comprehensive functions such as underground pipe gallery facilities, rail transit and underground roads, and optimize vertical design and three-dimensional space development. For the land around the rail transit station, the overall development should be considered in combination with the station, with clear functions and layered guidance.

  • Future Scenario Study

Actively responding to the spirit of Zhejiang Province’s high-quality development goals and creating a demonstration model for Taizhou’s “future community”. According to the “139” top-level design requirements, around the construction of 9 major future scenarios, rationally arrange the future community construction in the area to form a “global future community”. Focus on creating “10” application scenarios such as neighborhood, education, health, culture, low carbon, production, construction, transportation, wisdom, and governance to achieve the goal of common prosperity.

  • Implementation Strategy Recommendation

According to the principle of “unified planning and phased implementation”, to implement the project implementation strategy and phase, and staged development plan, and forming a project database and schedule. To decide for the overall construction, including the overall planning of various infrastructures (such as road traffic, municipal pipelines, public facilities, emergency disaster prevention, sanitation facilities, etc.), and propose operational strategies and measures for phased implementation.


B. Core Area Further Design

Under the guidance of the conceptual urban design, carrying out the deepening design work of the core area. Based on the conclusions of the conceptual urban design, focusing on the urban space form and environmental landscape, the urban style, public space, environmental landscape, waterfront interface, building complex and etc., to carry out in-depth research to create a high-quality urban space environment that meets urban functions, has good spatial scale, meets aesthetic requirements, and reflects style and characteristics, and proposes the total development volume and related planning control indicators. The urban design part includes but is not limited to the following main contents:

  • Design Target

According to the overall target positioning proposed by the conceptual urban design, the development goals and image positioning of the core area are researched and proposed, and the design goals and concepts of this area are put forward in combination with the natural environment, historical and cultural characteristics and current development reality.

  • Landscape Element Guidance

Combined with the regional landscape relationship and spatial pattern, design goals and concepts, and based on the analysis of land use and road traffic, the distribution, spatial form and style features of various spatial landscape elements (such as landscape centers, landscape nodes and landscape axes) are analyzed and an optimization plan is proposed. Combined with the functional characteristics of the plate, different types of landscape areas are delineated.

  • Land Use and facility distribution

Based on planning research, fully connecting the built land with the planned and compiled plans, optimizing and deepen the layout of land use, implementing major city-level facilities, and putting forward the basic idea of “four-line” control and layout. Public supporting facilities should reflect the relevant requirements of future communities and industrial communities.

  • Road Transit Planning

On the basis of the conclusion of overall comprehensive traffic optimization, to forecast the development of traffic demand in the core area, to optimize the urban road network system with the design concept of dense road network in small blocks, and to propose optimization suggestions for road sections in combination with road functions;

Focusing on the research on the connection plan with the rail S1 line, putting forward suggestions on public transportation routes and stations, and carrying out the overall planning of ground and underground transportation at the same time, so as to seamlessly connect with the traffic of the surrounding functional areas.

  • Open Space and Ped&Bike System

Fully protecting and utilizing the natural environment, focusing on parks, green spaces, squares, and characteristic streets, and building characteristic open spaces and slow-moving systems. And according to the characteristics of the water body, coastal functions and flood control requirements, the type of shoreline is divided, and the waterfront space and environmental landscape are organized and designed.

  • Architecture Cluster Relation and Architectural Form

Combined with the important nodes of urban design, the urban texture research is carried out, focusing on the architectural group layout relationship of public buildings. Because of comprehensive research on functions, formats, construction capacity, etc., the building height and detailed zoning in the area are determined to form recognizable building morphological characteristics.

  • Environmental Landscape Facilities and Lighting

Taking the environmental landscape facilities in the urban public environment as the design focus, the general idea of improving the artistry of the urban public environment is put forward, and the public space guide system is organized. At the same time, combined with the regional lighting system, the general idea of night scene lighting in the area is put forward.

  • Green Space System Planning

Based on conforming to the development pattern of urban space, integrating the concept of park city construction, forming a multi-level urban blue-green network, and constructing a characteristic blue-green space covering the whole area, connecting important nodes, high-quality and high-level. Organizing and optimizing public activity passages such as the slow-moving system and slow-moving blocks, and creating a convenient, safe, comfortable and beautiful slow-moving system and pleasant places in the area.


C. Monographic Study

  • Ecology Monographic Study

Doing the status of the placement work,investigation of the current situation, promote the analysis of environmental capacity and ecological suitability, clarify the favorable factors, restrictive factors and interrelationships of the affect in the sustainable development and progress , economy, ecology and society within the planning scope. Adhere to “ecological priority, moderate development”, and in accordance with the principle of coordinating the sustainable utilization of ecological resources with economic and social development, put forward measures and plans for ecological construction, making research of ecological building, ecological landscape mining, ecological community layout, and formulate the overall goal of ecological planning , Phased construction indicators (short-term, medium-term, long-term), and establish a planning indicator system. At the same time, Combine the current ecological resource endowment, make full use of farmland, wetland, nursery and other characteristic resources to create a abundant and diversified ecological landscape integrating mountains and lakes.

  • Industry Monographic Study

On the basis of the research the industrial development current characteristics of Taizhou, certain the potential and trend of transformation and development, the landscape ecological background resources are featured, and the construction of Taizhou Bay Science and Technology Corridor is taken as the basis. Opportunities, centering on the development concepts of “innovation +”, “wisdom +” and “green +”, make a study and judgment on the future industrial development direction of Feilong Lake area, formulate the industrial development goals of Feilong Lake area, clarify the type of leading industries, Making demand forecasts based on land use scale.

Comprehensively consider the coexistence and integration of multiple industries, plan the transformation of industries to ecological industries, promote the harmony between man and nature, and the coordinated development of economy and environment, from the pursuit of one-dimensional economic growth or nature protection to wealth (growth and accumulation of economic and ecological assets) ), health (human physical and mental health and the health of ecosystem service functions and metabolic processes), civilization (material, spiritual and ecological civilization) trinity of complex ecological prosperity.


Time plan

Note: If the time plan be adjusted, it will be notified separately.



Qualification Requirements of Applicants

The applicant (hereinafter referred to as the “Applicant”) shall be a legally registered legal entity or a project consortium consisting of legally registered legal entities (no more than 3 member institutions).

Applicants should have the relevant qualifications and abilities to undertake this project (at least accordding with one of the following conditions)

  • Applicants within the territory of the People’s Republic of China provide proof materials that can prove that they have professional and technical ability to undertake urban planning, landscape design, and architectural design, such as Grade A qualifications for urban and rural planning;
  • Planning and design institutions outside the territory of the People’s Republic of China shall have a practice license or business license for urban planning, landscape design or architectural design related majors in accordance with the administrative regulations of their own country or region. The qualification requirements of Hong Kong, Macao and Taiwan design institutions refer to the provisions on the qualification requirements of overseas design institutions.



  • 1 first prize, 1.5 million yuan (including tax) (about US$217,190), 15 days of program integration and deepening, deepening cost of 500,000 yuan (about US$72,400).
  • 1 second prize, 1.2 million yuan (including tax) (about US$173,757);
  • 1 third prize, 1 million yuan (including tax) (about US$144,800);


Please send the prequalification documents to the designated place before 18:00 Beijing time on September 8, 2022, with further notice at the designated location (the pre-registration unit will be sent through the pre-registration mailbox), and send the electronic version of the prequalification documents to the e-mail address: cecainter@163.com

For related matters, please consult WeChat: Ms. Hu: Phone: 13032266490: Email: cecainter@163.com

Counseling time: (Monday to Friday 9:00-12:00, 14:00-17:00)

The team of Professor Shen Lei of China Eco-City Research Institute is the first city-level team of the Planners in China. As an innovative practitioner and promoter of the chief division model in China, Professor Shen Lei’s team focuses on the whole process management of urban planning and construction and the research development of green ecological city products, builds a professional planning and construction management platform of “planning management, background research, implementation of general control, and resource introduction”, and continues to provide the government with the whole process, all elements and all-round technical support for the development of high-quality urban planning and construction.


The announcement is published on AIMIR’s website now. If you want to know more following details regarding to this competition, please feel free to contact AIMIR. What’s more, you’re more than welcome to touch base with us if you need architectural visualization.

3D Interior Rendering Service for M Residence in California: Case Study

3D Interior Rendering Service for M Residence in California: Case Study

When it comes to interior design, the first thing comes to your mind might be the endless redesign during the process. And 3D architectural visualization service is the game-changer here. It allows unlimited design changes in a short period of time. The interior designers are free to have a look at their vision in advance.

M Residence in California is a luxurious property and is waiting for its interior design. Joo, the founder of Studio JYO, which is a high-end interior design studio based in both New York and San Francisco, was looking for some 3D renderings of her design for this house.

In March, June, July and August 2021, it totally took around five months to complete all images Joo needed. In this case study, we will gather them together to give a full view of the process of this project.


The Scope


In Joo’s picture, The M Residence will be a modern and minimal property with a warm natural tone. For this project, Joo provided CAD plans and we needed to build the model first according to the plan.

As to the views, Joo was looking at different camera angles for various spaces, namely:

  • The kitchen;
  • The family room;
  • The living room;
  • The stairs space.

She asked for one view for each space. However, there would be additional views to demonstrate different designs.


3D Interior Rendering Process


These views were not created all together in one time. Actually this project separated into four phases throughout five months. Now we will focus on the working process in this blog, so we decided to share the story by spaces.


#1. The Kitchen

The kitchen is an open kitchen with an island which faces the family room. Joo had marked the camera angle in the CAD plan.

The floor plan for first floor with the marked view for the kitchen.

Based on the CAD plans, our 3D modeling artists built the model for this property and the furniture in it, and this is the kitchen view:

After we shared it with Joo, she came back with her comments promptly. She’d like to:

  • Make the desk narrower and desk feet thinner;
  • Add window casing;
  • Remove ceiling for second level.

The next stage is to add materials and textures on the model. For this project, Joo had prepared the material references in advance.

Also, Joo has her special requirement for the view outside the windows: she wanted the indoor spaces to standout. As a result, the views outside could not be too eye-catching. Thus, we adjusted the transparency to a lower level which still kept the natural scenery but less visible.

Please enjoy the final 3D rendering of the kitchen:


#2. The Family Room

The family room is served as a casual space for family members to gather. Following the same working process, we firstly checked the view in the CAD plan as shown below:

Next, our 3D artists selected the camera angle in the 3D model, added the materials, textures and lighting, and rendered it in 4K resolution. The below GIF shows the process and final image:

After we delivered the final images, Joo said she would like to update the design. In particular, she wanted to:

  • Change the dome pendant lights in the kitchen with three different options;
  • Replace the console table and chairs behind the sofa with three different options.

In order to make the images consistent, we needed to update both the kitchen and family room views. This time, it won’t take long to get the final results because our 3D artists only replaced a couple of items.


#3. The Living Room

There are two options for the living room, each with different rug, art and fireplace designs. The confirmed camera angle was a front view.

oo marked the camera angle in the CAD plan.

We soon got this view from the 3D model:

And these are the final works for two options:


#4. The Stairs

The stairs are an important space to bridge the mood. Here, Joo hopes to deliver a modern and minimalist interior for this property. Accordingly, she decided to go with four different options for the light fixtures. In 3D rendering, this doesn’t take a long time, and makes it possible to compare various designs at the same time.

Elevation for the stairs.

Our 3D artists built the models for four different lighting fixtures and shared the model drafts.

Since Joo wanted to see the different results of the wood treads and risers, we created different options for those as well. And the final images are here.

Soon, there were more light fixtures Joo wanted to try out. We collected the details and built the models. These are the final images for the new light fixture options.


The Feedback

Our renderings helped Joo with her presentation to her clients. She emailed us with the latest news about the property, which she wrote:

“It’s been great working with you!

It really elevated my work and presentations.

Need to find more projects to work on!

Here are some M snap shots!

We are still finalizing a few things obviously.

I’ll send you more professional shots once we are fully done and styled.


We are very happy to work with Joo for this interior project! First, we love her brief. She is so well-organized and prepared lots of files, including CAD plans and various references. Second, the communication is easy. She always give the pinpointed comments on our drafts, and reply emails promptly. Last but not least, it is a challenging project! There were inevitable changes in the design during the working process. Joo prepared the information for the updated parts in advance, so that our process was smooth and fast. As a consequence, the final results are incredible!

At last, we’d like to share some site photos Joo sent to us. It is such a touching experience to see the design come to life little by little. The site is under construction now, and we’ll share more shots if Joo updates any in the future!


Need powerful 3D renderings for your real estate project? Are you hesitating to decide which design is more suitable for the property? Talk to our professional 3D rendering team, and we will help design your property!

3D Rendering vs. Photography, Which is the Right Option for Your Business?

3D Rendering vs. Photography, Which is the Right Option for Your Business?

It is an inevitable part of the marketing to use visuals in many industries such as hospitality, real estate, and manufacturing. In order to stand out from the competition, you need to choose the right visuals.

Here comes the question: 3D rendering or professional photography, which is the better option? 3D rendering and virtual staging are widely used by today’s marketers, while photography is still a top choice to capture the object. They both provide their unique benefits under various circumstances. Let’s sort them out.


The Benefits of 3D Rendering

If you’re designing a brand-new building, 3D rendering is your absolute answer. Because one of the merits of 3D visuals is that they make it possible to showcase the unbuilt. Besides, here are some key benefits of 3D renderings if you’re hesitating on using them.

  • Unlimited editing experience. Yes, you’re able to change the design during production or even after the 3D visuals are done. Unlike photography, which is done when shot, 3D renderings offer you the opportunity to modify or retouch as many times as needed. And it’s fast!
  • Create impossible views. You may face a situation where the site is blocked a bit by the trees or other objects in front of, or the product is too reflective to take photos (such as a diamond). Thus, photography seems to be an impossible task in these situations.
  • Flexible lighting and weather choice. In 3D rendering, there is no time wasted waiting for a perfect timing during a day to take one photo. You’re free to choose the lighting, season, and weather as you want. While photography are very limited in this.
  • Design as you want. 3D renderings are whatever you want to make them. Unlike photography which is limited to the existing objects in front of your eyes, you are free to add or delete any items or designs anytime.
  • Short production time. It actually doesn’t take a long time to get your desired 3D visuals. When you work with a professional 3D team, they will distribute the whole working process from 3D modeling to post-production to different departments and people.
  • Picture the unbuilt. As stated before, this could be the top benefit of 3D visuals. When your property is under construction, photorealistic 3D renderings can give your clients an idea of your vision prior to its completion. In this way, you can save time and cost, and avoid possible mistakes.


The Benefits of Professional Photography

As the traditional method to present a place, space or product, photography is widely used in many areas. The advantages of professional photography are and not limited to:

  • Honest presentation. Photography is about the real thing. 3D rendering can be honest as well, but photography offers an authentic look at the property. Although the photos have a great chance to be edited for a better result, they still demonstrate the real existence.
  • Ideal for completed projects. If the building is completed, it could be a nice choice to go with the photography. As noted earlier, the photos capture the exiting thing in front of your eyes.
  • Standard quality in a short time. Marketing with photographs is a good choice for those who don’t have a demand for high quality visualization presentation. In this case, you can finish the photos in a short time with standard quality.

With all these information above, which do you think is the better visual for you? The truth is that it still depends on where you going to use the content, your marketing goal, and schedule.


Let’s Play a Game: Photo or 3D Visual?

It doesn’t matter if you’ve used 3D rendering services, you have to admit that technology has made it difficult to tell an image real or rendered. You may pick out 3D renderings from photos by the very tiny details such as the lighting, shadows, and textures. And sometimes, you even cannot.

Let’s play a game now. There’re two images below, can you tell which is a real photo, and which is 3D rendered?

Great! We believe you’ve got the right answer: the first one is real and second is a 3D rendering. This is a renovation project we’ve done for a Beach Resort in Maldives. Now, let’s play the game again.

How about this time? You think you’ve got it? Check again! They both are 3D rendered images!

Apologize for this unfair game. The fact is we’d like to address the incredible contribution of modern technology to 3D works. Because of this, there are increasing professionals choose to use 3D rendering services as a powerful tool for their project.


Looking for 3D rendering solutions? Talk to our professional architectural visualization studio with your project or product, we’re ready to show you the magic of 3D renderings!

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